Our Fave #StreetStyleMoments from SXSW

Despite chilly temps the attendees at Create & Cultivate SXSW this past Sunday came dressed to impress. Yes, some even in heels. Guests began arriving as early as 7am to make sure they snagged a seat for the day’s events.

It was a day packed with panels with amazing speakers like digital darling Jenn Im, Austin favorite Camille Styles, Brooklyn Decker and CEO of Finery Whitney Casey, Brit + Co founder Brit Morin, who chatted entrepreneurship with C&C Founder Jaclyn Johnson, and everyone’s dream BFF Kristen Bell.  

Decker, decked out in the sold-out Madewell pink jumpsuit, was there to discuss women in tech, switching careers, and her new role as Chief Design Officer at Finery. The supermodel turned actress turned tech-preneur even called out an audience member’s earrings from the stage. “Those are ahh-mazing,” she crooned. The attendee was Houston-based blogger Dress Up Buttercup, Dede Raad (see images below).

As is the C&C norm, the florals were on point (guests even got their hair braided with flowers) and so were the speakers. But we gotta give it up for the fashion. So with the help of Simon (who knows a thing or two about style) we rounded up some of our favorite Instagrammable style moments. Their team at SAID took it a step further and even sourced the top #foundatsimon finds from their local Simon mall, The Domain.

Want more? We got more. 

For more fashion, beauty and lifestyle tips, go to SAID, the online destination for the style conscious. Here, you’ll discover the best in fashionbeauty,culture, food and design because style really is a lifestyle. So start exploring. Get inspired. Be heard. If it’s worth talking about, you’ll find it on SAID.

Or if you're based in ATX, shop in person! Situated in a beautiful park-like setting, The Domain features 100 upscale and mainstream retail stores and restaurants, almost half of which are exclusive within the Austin market. A sampling of retailers includes high-end boutiques such as David Yurman, Louis Vuitton, Ralph Lauren, Tiffany & Co. and Austin's only Neiman Marcus, as well as more traditional retailers like American Eagle Outfitters, Banana Republic, Express and more.