3 Classes Every Business Owner Could Benefit From


As young business owners what are your resources?

Do you feel like you have everything you need by way of information or inspiration?

What if you simply want to be better at business? More nuanced. Or learn a new skill? We all could stand to take a course-- or two, to keep ourselves on track to create optimal business paths for ourselves. After all it was Albert Einstein who said, "We can't solve problems by using the same kind of thinking we used when we created them."

Luckily the design discipline offers great solutions to many of the struggles business owners face. 

With The New School’s Open Campus program this Spring you can gather insights from the forefront of innovation with design-inspired programs aimed at taking you, your team, and your organization to the next level of business practices. They are making it super simple to connect to the future of business—and open yourself up to a transformative experience. 

Here are three online courses any business owner would benefit from. 

Design and Innovation for Sustainable Business

The discipline of design has great power to shape our reality, and with that power comes great responsibility. This course equips design leaders with the tools necessary to examine the social and environmental implications of design. Students address issues of ethics and sustainability through case studies and debates and develop their own approaches to ethical and sustainable design leadership.

Design Thinking Fundamentals

Design thinking is a practice pioneered by top design firms like IDEO and used by some of the world’s most innovative companies. In this course, you will learn the methodology and develop the mindset that will equip you to better understand problems, unlock hidden needs, and design groundbreaking innovations to address those needs. The course will cover every element of the design thinking approach, from empathy research to ideation to prototyping to getting user feedback and iterating from your designs. You will be able to apply your design thinking skills to your own professional field or discipline, as well as everyday life.

The Digital Marketing Ecosystem.

Do you want to be able to create a successful digital marketing campaign? Start here to gain an excellent understanding of the exciting and ever-changing world of digital marketing. Explore the evolution of digital marketing - how it began, where it is today, and where it’s heading. Understand the digital marketing ecosystem, and how elements such as strategy, channels, and platforms interconnect. Learn to navigate industry terminologies, core concepts, and methods for creating a successful digital marketing campaign.

Learn more by visiting Open Campus at The New School.