One of the biggest obstacles that stands in the way of modern-day women is imposter syndrome — the idea that you aren’t qualified or “good enough” for your job, interests, accomplishments, etcetera.
If you’ve ever asked yourself, “What am I doing here?” you’re not alone. A 2019 review of 62 studies on imposter syndrome suggested that up to 82 percent of people have reported a similar sentiment.
Target Accelerators, the premier retail accelerator for startups, recognizes the significance of courage, confidence, and community to champion a big idea. A strong network and community is essential when combating imposter syndrome, which is why Target Accelerators connects like-minded entrepreneurs in their programs.
On this week’s episode of Workparty, we’re joined by two alumna of Target Accelerators: Regina Trill of Nemi, a Chicago-based company making nutritious snacks from nopales in Mexican-inspired flavors, and Darci Rosemblum, who co-founded Stryke Club, a men’s skincare company on a mission to help guys feel confident.
Both women switched industries and found success––but that wasn’t without hard work and determination. Listen in to learn how these two founders combat imposter syndrome by working through feelings of inadequacy, recognizing when to take a step back, and maintaining confidence on the hardest days.
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On leaning into what you know…
“There are situations where I feel naturally confident, like sharing stories and my mission. I uplift myself in these moments, and it’s through repetition that I find confidence.” -Regina
“I just I wasn’t afraid to look stupid and ask many questions––sometimes too many questions! I understood and just accepted that I didn’t know everything. I think the more confidence definitely comes with more time spent in a career.” -Darci
On utilizing a support system…
“The first pitch I did I had no idea what I was doing, and I didn’t even feel comfortable about the information that I was sharing. But I knew that I needed to communicate confidence. I remember thinking about the women and men that I admire. I share my fear with my support network and I usually come out feeling more confident.” -Regina
On shared experiences…
“I left [Target Forward Founders] feeling more confident and more comfortable with what I was learning and how to apply it. I’m capable of growing, and that came from the leaders and from fellow founders.” -Regina
“We all have different ways of approaching and looking at things, so it’s important to be able to pass these lessons and learnings on to others and have like-minded people to talk to.” -Darci
Apply to Join Target Accelerators Today!
Are you an entrepreneur with a growing business? Are you searching for that next step to level up your career?
Target Accelerators is the premier retail accelerator for startups. Over the course of several weeks, hand selected business owners are given the opportunity to learn the ins and outs of retail, collaborate with industry experts and Target executives, and receive access to exclusive retail resources. Each program is designed to challenge YOU to reach your full potential.
Target Forward Founders is open to any early-stage product company, while Takeoff Beauty is perfect for beauty startups ready to enter the big leagues of retail. If either of these programs sound like you, applications are open NOW through November 14th.
Head to www.targetaccelerators.com to learn more and apply!