How To Use Your Network To Launch A Product Business, According to Olivia Culpo

Olivia Culpo may be new to "business partner," but her entrepreneurial mindset has been brewing since a young age. At our recent LA Conference, she sat down with C&C CEO Kate Spies, to talk about her journey that led her to helping launch a product business. But growing a business, let alone starting one, takes work and a lot of networking to get you to success. Luckily Culpo knows a thing or two about networking from being in the entertainment industry where you constantly make connections.

After seeing the passion her business partners Ryan Laverty and Sal Campisi had for their brand VIDE, an all-natural seltzer, Culpo's instincts led her to sign on and help them launch their product. Combine their work ethic and knowledge for VIDE with Culpo's food and bev (Yep, she's even worked in the restaurant industry!) experiences and people skills, you have a dream team. They came up with a plan, got people into VIDE, and today you can, too, enjoy it. Listen below to hear more on how Culpo and her business partners networked and launched a beverage product.

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