Advice Arianna Schioldager Advice Arianna Schioldager

Pre-Week Motivation From One of Our Favorite CEOs

She's also the dance party queen. 

When Sonja Rasula, CEO & Founder of @UniqueMarkets@TheUniqueCamp, and @TheUniqueSpace got the #CreateCultivateSEA crowd on the Main Stage AND dancing during our last conference, it was truly something special. As she stated on her personal IG

"Here's to those willing to take risks, to say yes to the unknown, to be weird in front of hundreds of strangers. A week ago these brave women got up on stage with me, learned their moves in less than one minute, and gave-it-a-go in front of hundreds of women staring back at them. BRAVO TO THE DARING - the difference between most people and these women is that they climbed onto the stage, knew their moves wouldn't be in sync, were faced with judging stares and DID IT ANYWAYS. And when making decisions in meetings, or figuring out a business idea or planning for a presentation, my guess is these ladies will conquer anything you throw at them, instead of being nervous and sitting on the sideline. 🎉 It was an honor seeing you all at my workshop, just look at those smiles and those moves!!!!"

She's also the owner of the above words, which, might be one of our most liked photos on IG-- ever. So in preparation for our Create & Cultivate x Marriott Hotels popup in Portland this week, where Sonja will be taking the stage to keynote and inspired, we had her rework some of our favorite inspirational sayings. 

Check out the below for a little pre-week motivation and be sure to RSVP to our Portland event here. 

1. Original: Success comes to those who wait. Sonja’d: Success comes over nights.

2. Original: Do one thing every day that scares you. Sonja’d: If it's easy, you're not doing it right.

3. Original: You can do it, put your back into it. Sonja’d: UM I WOULD SAY EXACTLY THAT!  

4. Original: People who are crazy enough to think they can change the world, are the ones who do. Sonja’d: All it takes is a big idea and a little crazy.

"If it's easy, you're not doing it right."

Tweet this.

5. Original: Whether you think you can or think you can’t, you’re right. Sonja’d: You are your biggest critic, let go. Become your biggest cheerleader. 

6. Original: Done is better than perfect. Sonja’d: Dreamers dream. Doers get shit done.

Have a favorite saying? Share in the comments below! 

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How the CEO of C&C Built a Truly Original Company

The path in front of her was clear. 

What’s does it mean to be a New Original?

It means you’re forward-thinking. A free thinker. You get outside the box and you pull people along with you. You see a hole in the market and go after it with everything you have. You trust your gut.

Which is exactly what happened when Jaclyn Johnson launched Create & Cultivate. After digging around the internet for answers about what it means to be a woman in business, she came up empty. What she ended up creating is a life and business fuller than she ever imagined.

With double-digit conferences under her belt and plenty more to come this year, American-made luxury eyewear brand STATE Optical Co. caught Jackie in between meetings to chat about what it’s like to be a boss in 2017.

Who has influenced you most?

I am consistently inspired by the women around me, I get to meet so many incredible women who are working hard to shatter the glass ceiling, push each other further and taking on challenges to pave the way.

What is your definition of excellence?

Your own version of getting it right.

If you could change one thing in the world, what would it be?

We need women in power, we need women taken seriously and we need real systemic change when it comes to women in power.


Head over to State Optical Co. to read the full profile on Jackie where she shares her key insights to success as their latest New Original ambassador. She also happens to look damn good in glasses.

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