How Your Own Language Can Make or Break 2019

Language is powerful. As we enter 2019, would you believe that the outcome of your year may ultimately reflect the words you use to describe your experiences throughout it? As many people set goals and become more mindful of their habits, there’s no better time to make a conscious effort to become more aware of your language.

Words were my first love. Now, as a communications professional, they are the foundation of my professional living. As I’ve spent time around other entrepreneurs and successful business people, I’ve become aware of a common thread among them: their language is as on purpose as their success.

Consider making these three changes to begin experiencing the benefits of an immediate, more positive perspective and, ultimately, a more successful life.

“Have to” versus “get to”

How often do you hear colleagues talk about how they have to complete a project by a certain deadline or they have to get to work early for a big meeting? While the reality of those circumstances may be true, their characterization is disempowering.

Instead, imagine if your colleague said that they get to do those things. This phrasing reframes the commitments as opportunities instead of chores. Beyond changing the way other people experience the description of your obligations, it also reinforces a more positive perspective about your own commitments. The effect of this change is that you become more grateful for the plans you have, making them more enjoyable, instead of feeling burdened by tasks.

“Should” versus “will” versus “excited to”

The word “should” implies that the action is unlikely to happen and lacks urgency and significance. “I should start writing that book,” or “I should ask for a promotion” begins to sound like you’re giving yourself a pass to forego the leap between action and outcome. Changing “should” to “will” immediately conveys commitment and a stronger belief in yourself and from others that you’ll follow through.

Want to take it step further? Add a word that describes how you want the action to make you feel, and you’ll set yourself up to experience it that way. “I’m excited to have this conversation with my boss,” or “I’m grateful to have been chosen for this assignment.” Immediately, you’re in a position to feel the way you’ve described.

“Challenge” versus “opportunity”

What if the situations that most challenge you are actually opportunities for betterment? A business owner may be challenged when an employee leaves to pursue a new opportunity, and the inclination may be to simmer in frustration or feel daunted by the process of filling the role.

But what if this change is an opportunity to bring on someone with fresh ideas who’s even better equipped to support your work and grow your business? If you believe that’s the case, you’re more likely to focus on and find the person that meets those expectations. By changing the language you use, you can adjust your vantage point on a challenging situation and gain more control over the outcome.

This year, challenge yourself to make an intentional choice to find opportunities for growth and positive momentum that can result from encountering difficult situations. Making these changes may not come naturally at first and will take practice. Like any goal, the key is to stick with it.

After all, the outcome may depend on it.

Julia Bonner is the founder and president of Pierce Public Relations, a national public relations agency that helps individuals and brands accomplish their business goals through strategic PR programs. She frequently writes about communication, leadership and personal branding and has been published in outlets such as Fast Company, The Muse and The Nashville Business Journal.

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