What to Expect at Our Desert Pop-Up
Palm Springs is about to get even more Instagrammable.
We’re coming for you, Palm Springs! We had such an amazing time at last year’s inaugural Desert Pop-Up with Kate Bosworth as our keynote speaker—and we’re coming back even bigger and better this year with more fun in the sun.
On April 13, we’ll be hosting another FREE one-day pop-up event with amazing panels, delicious food and drinks, shoppable pop-ups, and everything else you’ve come to know and love about Create & Cultivate events. Here’s what you can expect this year…
Location
Commune at The Ace Hotel
701 E Palm Canyon Drive
Palm Springs, CA
What to Bring
Your ID! We’ll have drinks onsite for those 21 and up.
Arrivals
Doors open at 10:30 a.m. Space is not guaranteed, so arrive early (seriously—this event will fill up fast!). The first 100 guests will receive a gift bag full of goodies!
Want to skip the line?
Sign up for our new Create & Cultivate Insiders program and use your membership to get front-of-line access to all of our events for the year! Did we mention it also unlocks some pretty amazing perks? Get excited to gain access to our entire archive of panel videos, monthly digital mentor sessions where you can join live to ask your questions to some of the best in the biz, plus an entire library of career worksheets & downloads that we’ve created to help you THRIVE.
SHOPPING, FOOD, & FUN IN THE SUN
We’ve partnered with some of our favorite brands to bring you amazing shopping experiences, to-die-for photo ops, and delicious food and drinks! Peruse each booth to find your new go-to brands for home, beauty, and fashion!
LIFESTYLE
Want a behind-the-stage look at how the C&C team produces events? Stop by the Microsoft Teams booth to watch a documentary that shows how we use Teams to bring all our events to life!
FOOD & BEVERAGE
Stop by the main bar to grab a Ketel One Botanical cocktail, or visit the fresh market cart for delicious and refreshing Botanical Spritz!
Need an afternoon pick-me-up for a day full of panels? Chameleon will be serving organic black nitro cold-brew coffee to keep your day going strong!
Cool off with a Lemonade Freeze from Not Your Father’s, our favorite boozy root beer brand!
Stay hydrated with bottled water from CORE—it is the desert, after all!
Snap some IG-worthy pics in LaCroix’s interactive booth and (duh) pick up your favorite flavor, too.
Visit the Napa-inspired Chandon pop-up to grab a mini bottle of California Sweet Star—then take advantage of a fun photo opp and enter for a chance to win a Summer Kit!
FASHION & BEAUTY
Get glammed up at the glittery Supergoop! pop-up! Try out the brand’s Shimmershade eye shadow and get your ‘gram on!
Own your style. Own your journey. Express is launching something super secret! Stop by the booth to learn more—you’re not going to want to miss this!
Stop by the Cotton On booth to shop their latest clothes and accessories—and grab a pair of free sunnies when you follow them on Instagram!
BEAUTY BAR
Need a beauty refresh? Pop over to the beauty bar and get your hair done and makeup touched up by Glamsquad!
SCHEDULE
#WakeAndMake | 10:30 - 11:00
Wake and make the most of your day with our killer beauty treatments!
Panel: The New Standard | 11:00 - 12:00
Hear from influencers reshaping the beauty and fashion industry.
Panelists:
Brittany Xavier, Global Style Influencer & Founder of Thrifts & Threads
Jill Wallace, Founder of Little Black Boots
Jessica Franklin, Founder of Heygorjess
Carolina Lindo, Founder of I’m Not Sorry Darling
Moderator:
Chelsea Evers, Editorial Director at Create & Cultivate
Fireside Chat, presented by Express: Rocky Barnes | 12:00 - 12:30
Hear some top-secret news from Rocky Barnes in this intimate one-on-one panel! Plus, learn the ins and outs of her work as a model, blogger, and content creator—and stop by her meet & greet afterward to say hello!
Break | 12:30 - 1:30
Take a break and shop ‘til you drop! Visit our pop-ups, get a beauty treatment, or grab a refreshment.
Afternoon Keynote: Katrina Scott & Karena Dawn of Tone It Up | 1:30 - 2:00
Learn from these two business babes on how they built a fitness empire over the past decade.
Panel: We Mean Biz | 2:00 - 3:00
Who doesn’t want to build buzz around their brand? Learn how in this panel with content creators who’ve scaled their businesses to new heights.
Panelists:
Lindsay Albanese | Celebrity Stylist and Inventor + CEO of TOPTOTE
Annie Lawless | Founder & CEO, Lawless Beauty
Jaci Marie | Co-Host, What We Said Podcast & Founder, Getaway Frame
Nicole Williams English | Model & Founder, Nia Lynn
Moderator:
Heather Records, VP of Marketing at Create & Cultivate
Keynote: Jameela Jamil | 3:00 - 3:30
Hear Jameela’s take on what it’s like to be a woman in Hollywood and why she’s challenging harmful body standards on social media and beyond.
DJ Set & Happy Hour, presented by Ketel One Botanical | 3:30 - 5:00
We’re toasting to a great day filled with amazing advice from the best in the biz. Grab one last beauty treatment, shop the pop-ups, and #treatyourself with a Ketel One Botanical cocktail in an Instagrammable (duh) Tossware glass while you get your groove on! Cap of a day well spent with a scoop of Craig’s Vegan Ice Cream!
FAQs
Can I leave and come back?
Yes, but as soon as you leave, we’ll let other people in—which means if you come back, you’ll have to wait in line again!
Can I save a seat?
Unfortunately, no. First come, first served.
I didn’t RSVP. Can I still get in?
You must RSVP to gain entry! Don’t forget!
Am I guaranteed entry?
We cannot guarantee anyone entry. Please line up early to secure your spot!
Will I have fun?
Duh! We’re throwing the best #WorkParty in town.
Who's ready? Comment below to say hello to fellow attendees!
MORE ON THE BLOG
What to Expect at Our Austin Pop Up
Get ready for Austin!
Austin, we’re back! You showed up for us last year—more than 6,000 of you RSVP’d to see our keynote speaker Gina Rodriguez drop some knowledge—and we can’t wait to come back and do it even bigger and better at this year’s Austin Pop Up, presented by Mastercard.
On March 10, we’ll be hosting another FREE one-day pop-up event with amazing panels, delicious food and drinks, shoppable pop ups, and everything else you’ve come to know and love about Create & Cultivate events. Here’s what you can expect this year…
Location
The Allan House
1104 San Antonio Street
Austin, Texas 78701
Parking
We highly suggest you plan to use a ride-share service! There are street parking options and a few paid lots nearby, but availability is not guaranteed.
What to Bring
Your ID! We’ll have drinks onsite for those 21 and up.
Arrivals
Doors open at 10:30 a.m. Space is not guaranteed, so arrive early (seriously—this event will fill up fast!). The first 150 guests will receive a gift bag full of goodies!
Want to skip the line?
We’re offering our #createcultivateATX attendees early access to our new Create & Cultivate Insiders program before it launches on April 2nd. Sign up today and use your membership to get front of line access to all of our events for the year. Did we mention it also unlocks some pretty amazing perks? Get excited to gain access to our entire archive of panel videos, monthly digital mentor sessions where you can join live to ask your questions to some of the best in the biz, plus an entire library of career worksheets & downloads that we’ve created to help you THRIVE.
SHOPPING, FOOD, &
FUN IN THE SUN
We’ve partnered with some of our favorite brands to bring you amazing shopping experiences, to-die-for photo ops, and delicious food and drinks! Peruse each booth to find your new go-to brands for home, beauty, and fashion!
LIFESTYLE
Our presenting sponsor is here to talk all things small business. Stop by to snap some ‘gram-worthy moments that’ll make all your friends at home jealous!
Have you experienced the new Glade® Essentials Room Mists that are lightly layered and infused with essential oils? Try a spritz before adding some flair to your manicure at a statement nail bar—then show it off in a fun photo op!
FOOD & BEVERAGE
Need an afternoon pick-me-up for a day full of panels? Chameleon will be serving organic black nitro cold-brew coffee alongside local jeweler Nina Berenato, who will be creating custom embossed keychains for guests!
Cool off with a Lemonade Freeze from Not Your Father’s, our favorite boozy root beer brand! Find both flavors locally and across Texas at HEB.
Stop by CORE’s upside-down pop up to hang out and hydrate!
Stop by the Crown Royal booth to build a care package for the Purple Bag Project, a partnership with non-profit organization Packages From Home. You’ll pack uplifting notes, food, and personal care items into repurposed Crown Royal bags to send to American military heroes overseas.
We’ve got everyone with dietary restrictions in mind! Come sample Lifeway Plantiful, the first plant-based probiotic beverage made from organic and non-GMO pea protein with 10 vegan kefir cultures. It’s dairy-, gluten- and soy-free.
Snap some IG-worthy pics in La Croix’s interactive booth and (duh) pick up your favorite flavor, too.
AUTO
Stop by the Volvo pop up to check out their brand new S60! It’s kind of our dream car.
FASHION & BEAUTY
Does your hair need a refresh? Stop by the Batiste booth to get styled by a pro, then show off your new look in a fun photo op.
Get your ‘gram on, then grab some goods! Social media is your currency at the Paige Social Shop, so snap that IG and get free swag like scrunchies, shirts, and pins!
Stop by Roxy’s mini shop to see the latest swimwear, dresses, and easy tops. Grab a reusable straw and custom pouch, then stop by the “Make Waves, Move Mountains” wall for the perfect photo op.
We’ll have stylists on site to give your hair a quick makeover so you’re ready for photo ops all day long!
SCHEDULE
Power Breakfast | 10:30 - 11:00
Start the morning off with coffee & conversation with the best in the biz before a big day of programming. We’ll be serving up cold-brew coffee and a light breakfast from Chameleon Cold-Brew, Lifeway, and Purely Elizabeth.
Panel: Marketing Masterclass | 11:00 - 12:00
Hear from marketing masters on growing a cult following and building brands people love.
Panelists:
Erin Silver | Head of Social Media at Volvo
Adrienne Bosh | Founder of Sparkle & Shine Darling
Carrie Colbert | CEO of CarrieColbert.com
Claire Fountain | Mental health advocate & creator of Trillyoga
Sarah Kunst | Founder of Cleo Capital
Moderator:
Shira Lazar | Media Entrepreneur
Fireside Chat | 12:00 - 12:30
This intimate one-on-one panel gives you the opportunity to hear the ins and outs of the career of a super-successful woman in business. We can’t wait to share our guest for this chat—you won’t want to miss it!
Panel: Content Economy | 12:30 - 1:30
We’ll pass the mic to some of our favorite content creators to hear how they’re making waves online and IRL.
Panelists:
Paola Mathe | Founder, Finding Paola & Fanm Djanm
Dani Austin | Founder, DaniAustin.com
Camille Styles | Founder & CEO, Camille Styles
Jen Pinkston | Founder, The Effortless Chic
Genevieve Padalecki | Founder, Now & Gen
Moderator:
Reesa Lake | Partner, Digital Brand Architects
Panel: Real Time, Real Talk | 1:30 - 2:30
How do brands keep up with the constantly-shifting digital landscape? Listen to these ladies share their secrets for social and more.
Panelists:
Jessi Afshin | Founder, Darling Detail
Agatha Ashiofu | Founder, Irony of Ashi
Eman | Makeup Artist, Entrepreneur, and OGXpert
Bruna Schmitz | Roxy Pro Surfer & Ambassador
Courtney Shields | Founder, Bring Your Own Beauty
Sophie Kelly | Sr. Vice President of North American Whiskeys Portfolio, Diageo
Moderator:
Maxie McCoy | Author and speaker
Lunch | 2:30 - 3:30
Sure, Texas is known for its BBQ, but we’re challenging you to think outside the box. Why would lunch be any different? We’ve got something for everyone, including vegetarians! Grab some lunch from Beyond Meat, bottled water from CORE and delicious malt beverages from Not Your Father’s, then get your WorkParty book signed by author Jaclyn Johnson!
And be sure to stop by our Crown Royal bar for cocktails throughout the day!
Priceless Conversations, Powered by Mastercard | 3:30 - 4:30
We’ll gather our small business advisory to chat about all the trials and tribulations of running your own biz. Stay tuned to see who’s on the advisory—you’ll definitely want to hear from these talented ladies!
WorkParty Podcast Live | 4:30 - 5:00
Watch a live taping of WorkParty the podcast, one of the top-rated weekly business podcasts on iTunes!
Keynote Panel: Create & Innovate | 5:00 - 6:00
Learn how to build a brand in a crowded marketplace with advice from women who’ve done it themselves.
Panelists:
Paige Adams-Geller | Founder & Creative Director, Paige
Camila Alves | Founder, Women of Today
Julie Smolyansky | President & CEO, Lifeway
Sami Fishbein | Co-founder and COO of Betches Media
Keynote Conversations | 6:00 - 6:30
We’ve got an amazing keynote speaker coming soon—you’re gonna want to RSVP ASAP so you don’t end up on the waitlist for this one!
Happy Hour | 6:30 - 7:30
Cheers to an amazing day! Grab one last beauty treatment, shop the pop ups, and #treatyourself with some bubbly courtesy of Chandon in an Instagrammable (duh) Tossware glass—you deserve it!
FAQs
Can I leave and come back?
Yes, but as soon as you leave, we’ll let other people in—which means if you come back, you’ll have to wait in line again!
Can I save a seat?
Unfortunately, no. First come, first served.
I didn’t RSVP. Can I still get in?
You must RSVP to gain entry! Don’t forget!
Am I guaranteed entry?
We cannot guarantee anyone entry. Please line up early to secure your spot!
Will I have fun?
Duh! We’re throwing the best #WorkParty in town.
Who's ready? Comment below to say hello to fellow attendees!
MORE ON THE BLOG
The 411 On The #CreateCultivateATL Break & Pop Ups
Prep yourself before you wreck yourself.
Photo by Arnelle Lozada
The countdown is on for Create & Cultivate Atlanta this month, and while we're planning what places to visit, who to meet and even what to wear, we want to make sure you're ready for the big day too.
We have so much in store for C&C ATL, including all of the pop-ups you'll be able to check out during our break (5PM-6PM)! Check out all of our sponsors that will be hosting amazing pop-ups and treats for you to check out and shop below!\
Jeni's Splendid Ice Cream
A special treat for all of our VIP guests from Jeni's! Head over to the VIP lounge during break for some splendid ice cream!
Dove
#ShakeSprayGo with Dove at their booth and snap a pic at their featured GIF photo booth!
Squarespace
Learn how to step up your blog game and make the most out of your website and the Squarespace Studio.
Amazon Fashion
Take a break and at the Amazon Fashion booth and treat yourself with a black and white mani with a special design, and enter to win one of their amazing giveaways!
Crown Royal Vanilla Pop Up Bar
Grab a sip of Crown Royal's new vanilla-flavored whisky, and check out Adrianna Adarme's (A Cozy Kitchen) cocktail workshop in a special breakout session during break!
Kendra Scott
Stop by the Kendra Scott airstream and shop their winter and signature collections, create your own custom piece of jewelry at the Kendra Scott Color Bar™, or spin the prize wheel for a chance to win!
Papyrus
Get inspired with Papyrus and stock up on stylish cards to create a lasting impression! Visit during Happy Hour to enjoy coffee, cards, and sweet treats.
Simon G. Jewelry
Visit their booth and check out their try-on station to check out all the diamonds (and even snap a pic of them) and their "king pop" popsicle stand for a cool treat!
bebe
Visit bebe to enter to win a $500 gift card by taking a photo at their floral photo wall, grab a boozy popsicle, get a free key chain pom-pom and mini bebe Bubbly champagne, and meet and greet with Jessi Malay during the break!
it bed by Sleep Number
Visit Sleep Number to check out their newest brand it bed (and dream in it too), and also take a break by recharging and refreshing yourself at their relaxation lounge! Did we mention that they'll also have a great swag giveaway?
Iconery
Visit Iconery to shop their on-trend pieces from their most popular designers (Stone Fox Bride, Luv Aj, Victoria Six, Anne Sisteron, Mata Brenner, Mara Carrizo Scalise) including pieces few collections. They'll also be holding a giveaway for a chance to win one of their top selling necklaces!
Daniel Wellington
Daniel Wellington is on tour and the mobile pop-up shop is making a VIP stop at Create Cultivate! The Time Traveler will be showcasing all DW collections, including it's newest Classic. The pop-up is fully equipped with a coffee serving station, complimentary leather embossing, and an interactive Photo Booth. You can also enter to win a watch by snapping a pic in the Photo Booth and posting to Instagram using the hashtag #DWonTour!
Simon Malls
Not only will Simon be welcoming you to our attendee happy hour on Friday, but their pop up at Create & Cultivate will allow you to shop from their highlighted brands. Not only that, but they'll also be hosting a giveaway for you to enter!
Mark & Graham
Head over to Mark & Graham's pop up to get a sneak peek at their new fall product, and get on-site calligraphy from ATL calligrapher Ashley Buzzy with the purchase of a new leather zip pouch! You might want to get your monogram, or favorite short saying on it (Rosé all day, anyone?) Also, make sure to shop and pick up a glass of champagne during break!
Framebridge
Visit Framebridge for a chance to win a gallery wall! Find out how many tape measures there are in their bowl, and you just might be the lucky winner if you guess right! Also, let Framebridge know what you want to frame and for whom this holiday season and the best entry gets a frame for themselves and a frame to gift for the holidays. Not only that, they've created free digital downloads you can get on their site. They will print and frame them, and the link to that will be in your gift bags!
Richer Poorer
Richer Poorer will be debuting its newest addition to its innerwear line- the bralette- exclusively at Create & Cultivate- a month before it launches to the general public! In addition, they will be offering tee and muscle tank bundles available only at their booth!
Stop by H2O+ Beauty to check out their reimagined skin and body care lines that combine the power of pure water with the latest advances in skin care technology. Enjoy a consultation with their certified esthetician and sample products recommended just for you. Take home travel sized samples and enjoy discounts on their full collection.
Also featuring pop-up activities from:
Don't forget to #TreatYoSelf by heading over to the Beauty Lounge and checking out the pop-ups below!
BeGlammed
Head over to BeGlammed's pop-up beauty bar to get gorgeous makeup touchups and hairstyling. At the booth, beGlammed’s Founder Maile Pacheco will host a series of contouring sessions throughout the day where you can learn how to sculpt the perfect cheekbone. Hairstyling will focus mainly on braiding and dry styling. Also, pink bubbly champagne and delectable cookies will be available to the pop-ups participants!
Zeel
It's going to be a long day, so make sure to take a breather at Zeel's pop-up and get a 5-10 minute mini-massage. You deserve it, girl.
Shea Moisture
Visit Shea Moisture's Pop Up to check out 6 of their star collections, and also treat yourself with quick touch ups and braids done by celebrity hair stylist David Lopez at their beauty stations! Also, guests will receive one full-sized product as well.
Sara Happ
You should treat yourself, but also remember to treat your lips with some love! Head over to Sara Happ's pop-up to visit their lip scrub station, and learn more about all things Sara Happ!
Nubian Heritage
Visit Nubian Heritage's pop up to travel around the world and grab a passport to visit each of their collection stations. Once you've finished your trip and have your passport stamped, you'll receive a small gift bag with a full-sized product and a leather passport holder. Also, they'll be offering hand massages and will also have bite sized desserts inspired by their Coconut & Papaya collection.
Learn more about the full day schedule here, and see you all in two weeks!