tech

Diem Co-Founder Emma Bates on Human-Centered Technology and The Power of Female Communication

ABOUT THE EPISODE

In today's episode of WorkParty, Jaclyn is joined by Emma Bates, founder & CEO of Diem. If you attended Create & Cultivate's Austin Pop-Up event earlier this year, you might've already heard from Emma on one of our panels where she spoke about women paving the way with blockchain technology.

If you're not familiar with Diem, it's a community-powered search engine designed for women. Diem is a Techstars NYC portfolio brand backed by leading investors like Flybridge, Acrew, & Sellation. By trade, Emma is a marketer and a community builder. Her entry into marketing was somewhat untraditional–in that she started out by growing her personal blog to 100K+ readers at age 19, and later transitioned into corporate marketing roles at some of the fastest-growing consumer brands in NYC and the UK. Prior to founding Diem, she worked as the Head of Global Marketing at the direct-to-consumer luggage brand, Away, where she found her passion for connecting with consumers through brand partnerships.

When she's not sidestepping her way into another entrepreneurial endeavor, she works to create social change as a lifelong advocate for gender equality. Emma has also been featured in Forbes, HuffPost, Entrepreneur, and The Cut for her unique approach to marketing, community building, and partnerships.

In this episode, she shares the importance of adding a human element to technology and product design, the power of female communication, and how she's working to bring inclusive, reliable information to people all over the world.

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Outdoor Voices & Try Your Best Founder Ty Haney Shares How to Leverage Web3 to Build Powerful Communities

ABOUT THE EPISODE

Live from our 2022 Small Business Summit event, Ty Haney joins Jaclyn Johnson for a keynote conversation about building community in Web3. If you're listening to this episode it's because you believe in doing things. Big things. And Ty Haney is on the same page. Haney founded Outdoor Voices–a vibrant, fun-first athleticwear brand back in 2014.

During Haney's time with Outdoor Voices, the brand became synonymous with IRL events that brought shoppers together to celebrate movement. And today, she's here to talk about how to bring that same IRL magic online with the next wave of community-driven technology.

Haney's new brand TYB, which stands for Try Your Best, makes Web3 community-powered growth tools that allow brands and fans to directly link, come together, build, and win together. And if you don't know what that means, it's okay! By the end of this episode, you'll be a pro.

LISTEN TO THE FULL EPISODE

RESOURCES

SHOW OUR SPONSORS SOME LOVE

Printfresh | Head to printfresh.com/WORKPARTY or use code PARTY at checkout for 15% off your first order.

OTHER EPISODES YOU MIGHT LIKE . . .

How One Woman Used TikTok To Land a Job Promotion 

This Black-Owned Company’s CEO Is Disrupting The Beauty Industry

Pietra COO, Tala Akhavan on Balancing Work, Motherhood, and Access to Female Entrepreneurship 

Using Technology to Drive Social Impact with AllVoices Founder, Claire Schmidt 

Live from Austin Pop-Up: How to Define Goals and Rise to Your Potential with Payal Kadakia, Founder of ClassPass and Author of LifePass

Pro Tip: Jaclyn's Top Apps for the Modern #Girlboss

Pro Tip: Jaclyn's Top Apps for the Modern #Girlboss

The millennial proverb “there’s an app for that” is both terrifying and amazing. We truly are living in an on-demand society—pretty much anything you want delivered to in an hour or less. While I don’t plan on exploring the larger implications of this phenomenon, I will say that as a busy entrepreneurial female, there are a few apps that have made my life easier. Way easier.