Indio Is Calling: What to Expect At Our Desert Pop-Up
Fun right this way.
We’re throwing a free party in the desert on April 14th and you don’t want to miss it. We’ll have beauty treatments, drinks and lite bites, our very own WorkParty resident DJ spinning throughout the afternoon– DJ Smiles Davis and tons shopping for you to enjoy! There’s an exciting video booth from MINI and OM Digital to deliver you your IG worthy content right on the spot.
The first 150 guests will be getting a special swag bag, so come early and ready to party!
Meet us at the Ace Hotel - 701 E Palm Canyon Drive from 10 AM to 5 PM
HERE'S WHAT'S HAPPENING
Breakfast
10AM - 12PM
Enjoy a mimosa bar, cold brew and lite bites for breakfast to keep you energized throughout the day.
We’ll be starting with beauty treatments from head to toe!
Shine on all day, but first lather on that Supergoop sun screen. Then, head on over to get pampered at the R+Co braid and bun bar. Hair done? Time for nails. Stop by the Nature’s Bounty Hair, Skin & Nails bar and get fancy with Olive&June nail stickers on top! Don't forget to check out the Biossance booth for skin treatments with estheticians who'll be dishing out best practices for summer skin care.
Panel: Creator Nation
12PM-12:45PM
Our first panel of the day begins with a fun and insightful convo around the intersection of fashion, art, music and culture.
Panel: Mini Moguls
1:00PM-1:45PM
Up next, the women dominating the fashion and beauty game will be dropping gems and sharing details on how the do what they do.
Break Time
2:00PM-2:30PM
Take a dance break, grab some lite bites and drinks from La Croix! You'll have another chance to check out the beauty pop-ups and get some touch ups done.
Keynote
2:30PM-3:00PM
We’re having a very special keynote conversation that will be announced soon!
Happy Hour
3:00PM-5:00PM
Dolce Vita is hosting a happy hour to remember! Grab a cocktail and get down with your new friends.
They day will be filled with tons of fun and inspiration, we can’t wait to party in the desert with you. This event is free, RSVP only and first come, first served. That being said, there won’t be any physical tickets distributed prior and we suggest arriving early!
RSVP here and don't miss out!
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3 Must-Try Work Week Hair Hacks
Hacks for your next hairy situation.
Do you find yourself in hairy situations? We do. ‘Cause look, our hair is not always on the top of our to-do list. And why not?
We’ve got hacks for almost everything. Too busy to cook? Postmates gets it. Too busy to text? Hop on a Facetime while doing the dishes to knock out two things at once. As working women always on-the-go, the more hacks we hoarde, the better. Which is why we’re sharing work week hair hacks with R+Co, the think tank of top editorial and salon stylists and educators.
No wash day
Dry shampoo is our best friend throughout a busy week when we just have to skip wash day every now and then. For quick volume and body: DEATH VALLEY Dry Shampoo is the way to go. DV is perfect for that on-the-go refresh for any hair type.
Pro tip: liven up your post-workout hairdo with: SKYLINE Dry Shampoo Powder. SKYLINE combats extra greasy hair a la post-workout or a 4th-day mane. Yes, 4th-day hair. ;)
Not-so-messy bun
Try out CHIFFON styling mousse to make those mid-week messy updos look clean as if they’re actually on purpose. BADLANDS Dry Shampoo Paste is perfect to combat greasy areas but still leave you with a sexy, messy texture! It’s also great for those annoying greasy areas around the hairline!
Shower + run
When you gotta go, you just gotta go. R+Co’s ANALOG Cleansing Foam Conditioner is shampoo and conditioner in one and perfect for a shower and run kind of day.
Pro tip: Try throwing in some HIGH DIVE Moisture + Shine Crème on your ends to de-frizz + moisturize! Perfect for dry or damaged hair. It’s also R+Co’s best seller!
What are your favorite work week hair hacks? Let us know in the comments!
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C&C Classifieds: The Little Market, Richer Poorer, Madewell & more
No joke. Open this link.
April Fools' was Sunday so rest assured, these openings are no joke.
Get on your resume sending A game and find yourself a brand new job today!
Richer Poorer - San Juan Capistrano, CA
The Novogratz - LA, CA
The Little Market - Santa Monica, CA
Blended Strategy Group - LA, CA
Madewell - NY, NY
We #MeToo, But Now What's Next?
April is Sexual Assault Awareness Month.
Written by (Storyteller & Entrepreneur): Elizabeth Ole
Socials: @Elizabethole
So the damage is done…
You’ve finally come forward to let HR know the misdeeds of that senior manager who everyone loved but never suspected would be a perpetrator of sexual harassment. Chances are that you’ve become office enemy number one just by sharing your story. There’s no doubt that coming forward alone is difficult, but what’s even more difficult is the added pressure of dealing with the naysayers and doubters – you know the ones who either avoid you like a plague or talk endlessly behind your back about your quest for attention.
In the past year, sexual misconduct has been the topic of conversation. From the viral #MeToo movement led by Tarana Burke to the #TimesUp campaign championed by women in the entertainment industry, people have now become more socially conscious about problems that destroy the careers and lives of women everywhere. A recent poll shows that nearly half of working women say they’ve experienced harassment. Some of these women fail to come forward knowing the stigma they would have to endure at their workplace.
When it comes to sexual abuse, being “woke” just isn’t enough; victims need your support and one way to show support is by helping them re-adjust into their roles and routines. The more a victim is isolated, the more culpable they feel.
If your co-worker has been harassed, the right thing to do would be to speak up! We hear it all the time, “silence means agreement”, and the same holds true in this situation. Not speaking up against the abuser will only make your co-worker believe that you’re in agreement with him. As a fellow female co-worker, you should do your best to show empathy to the victim - simple gestures like leaving a cup of coffee on her table with a sticky note that says something encouraging or inviting her to sit next you at the cafeteria can help her feel more at ease.
If you’re a victim of work place harassment, you’ll most likely dread going back to work the minute your story is out in the open. Your mind will be occupied with endless questions – “What will my co-workers think?”, “How will I cope at work?”, “Will this affect my pay?” or “Will I be treated unfairly?”
As your thoughts begin to spiral, keep in mind that the situation you’re in is NOT your fault! Exposing your harasser is a praiseworthy thing – because it has the power to end the cycle of abuse. If anything, you’re a hero who should be celebrated for making the office a little safer for women! You shouldn’t have to give up your job because of someone else’s wrong doing.
So, knowing this, how do you make your comeback to work? Here’s how!
Suit up
Some outfits have a way of making you feel super powerful. Sometimes it’s a suit and killer high stilettos, other times it’s a super tailored shift dress and a gorgeous tote – whatever outfit makes you feel more like a girl boss, rock it! Not only will looking good bring back your confidence, it’ll also give you a sense of control.
Stay professional
Some co-workers might try to get close to you in a bid to discover the details of your harassment. Avoid getting too personal! Never engage anyone at work who wants to hear the nitty-gritty details of your assault; they most likely don’t have your best interest at heart. Be cordial with your co-workers but remember that the office is first and foremost, a place of business. Focus on your assignments and be as professional as possible.
Start a movement
Being part of a bigger cause can help you stay strong and inspired. You can start another movement or create a small community for working women who might have been harassed in your town or city. This will help you build a support system and keep your mind away from any work place drama.
Keep a journal
Keeping a journal can be quite cathartic because it helps you express your feelings in ways you might not be able to verbalize. With your journal, you can monitor your healing process and also keep track of how your work relationships are evolving.
Be optimistic
Not every co-worker is secretly plotting your downfall or seeking revenge against you. Think positively and try as much as possible not to snap at honest co-workers who extend a hand of friendship or show solidarity in some way.
At the end of the day, the most important thing is your well-being. If you’re not ready to return to your work place, it’s okay to give yourself time or start a new journey, but when you eventually do, make sure you strut into that new office with all the confidence you can muster.
Why?
Well, because you have absolutely NOTHING to be ashamed of!
Written by (Storyteller & Entrepreneur): Elizabeth Ole
Socials: @Elizabethole
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Green Queens: How Anja Charbonneau Is Changing Cannabis Culture
Just what does it mean to be a Green Queen?
Photography by Shola Lawson: www.shotbyshola.com
For Anja Charbonneau cannabis is still uncharted territory. And her crowning achievement, the print mag Broccoli, is at once a sensory experience and a fresh look at cannabis through the lens of art, culture, and fashion. Anja and her team are reinventing the stoner image. The pothead image. The smoker.
Toss what you know about weed out the window and consider this a full paradigm shift. Shipped free with a Broccoli subscription the first issue trained its eye on features such as weed ikebana arrangements, hand-blown produce pipes from Humble Pride, and Yacht singer Claire Evans.
The second, fresh off the stacks, newly released issue, features grower-turned creative Mennlay, artist Aleia Murawski, the lawyer Lauren Rudick, and the activist and filmmaker Donisha Prendergast. To name a few.
It also happens to be a magazine created and run entirely by a team of women and non-binary people. “Broccoli’s focus on women is two-fold. Behind-the-scenes, we’re a woman-owned business with an all-female team, and our contributors are all women or non-binary people,” Anja says.
Read more from the Green Queen below.
Tell us about how Broccoli magazine came to life…
Prior to starting Broccoli I was the creative director at Kinfolk, making books and magazines for the brand. I fell in love with publishing, and as the legal cannabis market was growing around me I noticed there was a gap for a beautiful, forward-thinking magazine in the space. After three years at Kinfolk I was ready for a new project, and I wanted to run my own business, so Broccoli is now my full-time gig. We’ve had an overwhelming response to launching the first two issues-- it’s incredibly motivating to suddenly be part of a massive community of women around the world who are interested in weed.
Today more than ever, legalizing marijuana seems to be at the top of the list in most political debates. Why do you feel weed should be legalized?
Cannabis isn’t as divisive as one might expect, in terms of political viewpoints in America. In fall 2017 a new poll was released that shows a majority of Republicans are actually in favor of legalization. Legal cannabis creates a lot of jobs, generates a lot of tax revenue, and there’s more and more proof that cannabis can be a very effective tool for reducing opioid use and provides new treatment options for many different medical conditions. The real work has to happen after legalization, when states are creating laws around who can get into the business. Cannabis prohibition has majorly harmed communities of color for decades, jailing people over the most minor offenses, and then in many cases these people are prevented from getting into the legal industry because of having a criminal record or not having access to the same financial resources that an investment group might have. Every step in legalization is a change to make up for this, to do better as we move forward. We believe in legal weed because it’s just a plant, and it’s one that helps a lot of people. Everyone deserves the right to have safe access to cannabis, without being judged.
Anja says,"
It’s incredibly motivating to suddenly be part of a massive community of women around the world who are interested in weed.
The magazine is directed specifically towards women, why did you choose women as your target audience?
Broccoli’s focus on women is two-fold. Behind-the-scenes, we’re a woman-owned business with an all-female team, and our contributors are all women or non-binary people. This is really rare in media, and we’re proud of it. Through our content, we are highlighting women and their relationships to cannabis, featuring women who work in the cannabis industry and those who don’t. We want to see women taking up as much space as possible in the cannabis space, so that we can grow the industry and culture in a positive way.
“We want to see women taking up as much space as possible in the cannabis space, so that we can grow the industry and culture in a positive way.”
Broccoli is free and will be distributed only three times a year, how were you able to make this available for no charge? Can you explain your business model?
We believe strongly that cannabis should be accessible, and this belief carries over to media as well. By offering a free magazine we’re encouraging more people to interact with Broccoli, which in turn will spark more conversations about cannabis. The magazine is funded entirely by brand partnerships, so we’re aligning with companies (both within and beyond the cannabis space) who share our vision to normalize cannabis. There’s a lot of creativity and innovation coming from cannabis entrepreneurs as the industry blossoms, and we’re excited to provide a platform for sharing their stories.
You chose to showcase the art and culture of cannabis, how does this differ from other weed-friendly publications?
Most existing cannabis magazines focus on the industry and feel very male-dominated, which can be alienating to a more casual user, or someone who’s just curious about weed. Broccoli celebrates cannabis while also acknowledging that it’s just part of our reader’s life, and it fits in to a whole constellation of creative interests. By connecting cannabis to art, fashion, science, food, wellness, design (or a myriad of other topics), we’re reframing weed overall, and showing that it’s already connected to many beautiful and necessary parts of life.
“Cannabis prohibition has majorly harmed communities of color for decades, jailing people over the most minor offenses.”
Who is a woman in your life you admire?
Lately I have been thinking a lot about Bjork. She is a creative powerhouse, and while she’s primarily a musician her magic transforms across mediums so easily. I have a lot of respect for how outspoken she is about her experience as a woman in the creative industry, and for how open she is to experimentation and weirdness. She also has an amazing, bizarre sense of humor and it comes through in everything she creates. I love that! She’s a genius but also hilarious.
Want more from the cannabis culture? Check back on our Green Queens series in partnership with MISSBISH. We'll be featuring a woman in weed per week!
Want even more? Register to participate in the Slack Session co-hosted with MISSBISH. Green Queens in the Cannabis Industry is going down April 25th at 6:30 PST, mark your calendars and sign up here.
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Links From Our Group Chat: Living in a Color Palette, Lena Waithe & so much more
Current mood: Sunday Scaries.
Currently experiencing a case of the Sunday Scaries?
Don't worry-- distract yourself with reading!
Instagram influencers reveal what it's like to live in one color palette.
Tiffany Haddish’s dating tips for men. Must watch.
Lena Waithe is changing the game. They don't even call it a game anymore.
Bumble CEO responds to lawsuit in a badass way.
Imagine organizing a gun reform rally before even graduating high school.
And a happy Easter and Passover to all.
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6 Things to Text Your Boss Today to Make Her Freak
April Fools' jokes, totally ill-advised.
April Fools' suffers many fools, namely those who aren't paying attention to the date. And while it's fun to play pranks on friends and fam, there are true April 1 lovers who take it to the next level: their boss.
Now first, a disclaimer. Before you embark on a text prank of the foolish variety aimed toward the person who employs you-- know their humor. We can't stress this enough. If you don't have the kind of relationship or the kind of boss who appreciates a well-placed prank, skip it and do something silly tomorrow-- like cover their car in sticky notes.
If you've thoroughly assessed the situation and know it will be fun, or total torture, for all-- proceed.
1. I QUIT.
This is the big one. Sure to get your boss' heart rate rising.
Danger zone: Red. Hide under your desk Monday am.
2. I’M NOT WHO I SAY I AM.
Are you Lara Croft? Maybe.
Danger zone: Yellow. A little bit a mellow with a side of WTF.
3. I'M HAVING A BABY AND IT'S YOURS.
Scientifically impossible.
Danger zone: Yellow. Keeping it chill and silly.
4. I'VE BEEN OFFERED ANOTHER JOB.
It pays double.
Danger zone: Yellow. Proceed with caution.
5. I NEVER SIGNED MY NDA.
Just had a chat with the LA Times.
Danger zone: Red. You better bring her donuts in the morning.
6. LOVE YOU. MEAN IT.
Because it's totally mean to make your boss sweat bullets on a Sunday.
Danger zone: Green. A well-placed 'love ya' can go a long way.
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How To Update Your LinkedIn Profile (Without Setting Off Red Flags At Work)
This is not a fire drill.
Updating your LinkedIn profile can be a major stress point if you feel like it could cause red flags at work, however the truth of the matter is that you should never feel guilty about updating your professional profile. It’s common to feel like your boss might know or think that you’re are looking for a new job, but there are simple ways to get around that issue. Here are some tips to help you update your LinkedIn profile without setting off red flags at work.
Updating your profile doesn’t mean you’re unhappy at your job
The first thing to realize is that updating your LinkedIn profile or revamping your resume doesn’t automatically mean you’re unhappy in your current role. You might have recently taken on a big project that you want to acknowledge, or maybe it’s just been a while since you’ve freshened things up. Regardless of your reasoning, you have every right to update your professional documents and LinkedIn profile without feeling guilty or scared that a manager or boss might be unhappy.
If your boss gets that upset over a LinkedIn update, (updating your LinkedIn can be considered professional development) you probably aren’t working for someone who wants to see you succeed.
If you’re still concerned about updating your profile or giving off the wrong message about it, be transparent and acknowledge the update
If you’re concerned that a manager or boss might feel like you’re going behind their back, let them know that you’re updating your profile. By coming out and telling them that you’re planning on doing an update or revamp, there’s no way for them to feel like you were being dishonest or trying to hide it.
Swing by your boss’s desk or shoot them an email saying something along the lines of “I was looking at my LinkedIn profile, and I noticed that there are a lot of projects and responsibilities that I haven’t included, so I’m going to be adding some additional information in the next few days. I wanted to let you know because I don’t want any updates or changes to catch you by surprise.” This shows that you’re open and respecting your boss by giving them a head’s up for what they can expect.
Still feel like there could be tension about it? Frame it in a way that benefits your boss/company
If you still feel like the update might send off red flags to your boss, put it into perspective for them. A great way to phrase it is, “I always want our clients to have the most updated information on their LinkedIn profiles so I can learn more about them, therefore I feel like I need to do the same in order to reflect that standard."
This statement articulates that you want to hold yourself to the same standard that you hold others to, which is great. This highlights how it will benefit you as well as benefit your clients, candidates or partners, which will in turn benefit your boss and your company.
At the end of the day, you have control of the information you put out there, and you shouldn’t feel guilty or scared about updating your LinkedIn profile. If your superior is that upset about it, you may want to look into a new role where your boss/manager wants to actually see you succeed. If you are trying to update your LinkedIn profile without setting off red flags at work, be transparent about it, and frame it in a way that will benefit everyone. At that point you’ve made a conscious effort to be respectful of your peers and authority figures, and if they’re still upset, that’s on them.
A native San Franciscan, Michele Lando is a Certified Professional Resume Writer and founder of writestylesonline.com. She has a passion for helping others present the best version of themselves, both on paper and in person, and works to polish individuals' application package and personal style. Aiming to help create a perfect personal branding package, Write Styles presents tips to enhance your resume, style, and boost your confidence.
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Life Doesn't Wait for Allergies
And other takeaways from our ZYRTEC® panel.
More than 50 million people in the U.S. suffer from allergies! And that’s why we gathered in New York with the makers of ZYRTEC® to talk about spring beauty, and how to put your best face forward, even if you suffer from allergies. Panelists included: actress Jordana Brewster, Create & Cultivate founder Jaclyn Johnson, College Prepster founder Carly Heitlinger, and Alex Thomas, a trained cosmetologist and the founder of Learning to Be Fearless.
Relying on the expertise of moderator and celeb makeup artist Jamie Greenberg, the crew chatted everything from their spring beauty trends to allergy symptoms and biggest allergy challenges.
Shared Jamie, “I started working with ZYRTEC® five years ago to talk about ALLERGY FACE® - you know what I mean - watery eyes, the red nose and the puffiness that come along with allergy symptoms. Women – and men – face these beauty challenges all across the country during allergy season and we want to help. Over the years, I’ve created many tips and tricks to combat ALLERGY FACE® beauty challenges – such as using waterproof mascara to combat watery eyes. I’m excited to share some of those with you today, alongside my fellow panelists.”
“Plus,” Jamie added, “I am digging everyone’s lipsticks.” *A bonus for all.*
Now, the overall consensus was that life doesn’t wait for allergies. Nor does work.
Jaclyn shared “I’m on a flight every other week, in a different city with a different climate.” She’s always battling the elements, if you will. “With Create & Cultivate, we do so many events and a lot of those are outside and they are six to eight hours long.” Jaclyn said that for her, “it’s really about what’s going to stay the course for the entire day.” Her go-to is concealer under the eyes to hide the exhaustion during event weeks and ZYRTEC® to keep the her allergy issues at bay.
Actress Jordana Brewster, is also someone who knows the perils of traveling for work, but, as she shared, she also has to keep up with her kids. “I have two sons and my youngest does not stay inside ever, especially as soon as spring hits,” she said. “We go to the farmer’s market every week, we love going on hikes-- we’re always outside. That means I need my ZYRTEC® for relief. ZYRTEC® relieves my symptoms and makes me feel so much better. It starts working hard at hour one and works twice as hard when I take it again the next day, staying consistently strong day after day.”
The women also talked about tricks they use to stay on top of their game, even on their worst days.
Alex shared her tricks for putting her best face forward. “I get super watery eyes when my allergies are acting up. I pile on the falsies to make my eyes appear more open,” the YouTuber explained. “Now with magnetic lashes, its super easy to apply without the mess! When all else fails, also love a bold red lip – it really helps distract from any ALLERGY FACE® challenge you’re experiencing!” Alex also shared what trends she’s excited about for spring. “I am very into a glowing look lately. This spring, let’s go with the glow and some color.”
Carly had her own take on tips. “I'm all about letting your natural beauty shine through! So, when I'm suffering from allergies, I try to keep my beauty routine simple and effortless, while still correcting some of the things I'm self-conscious about. Waterproof mascara is a must for watery eyes, tinted moisturizer helps even out redness, and a dab of green corrective concealer around my nose helps me return to my normal look!”
The College Prepster founder also joked that she was sick of snow and excited to see “the light at the end of the tunnel.” However, that doesn’t mean that she’s out looking for a tan. “I have to make sure that all my products have SPF. It’s the one think I look for in everything I use from powders to foundation.”
Jordana admitted that since she can’t put on false eyelashes, she, like Carly, loves piling on the mascara. “But if I don’t use waterproof it ends up everywhere.” The actress also shared her “beauty musts.”
“My biggest challenge is puffiness and there are a few ways I deal with that,” the actress and mom shared. “I enjoy a quick steam on days when my skin is looking especially puffy. My favorite trick is to boil a bowl of water, cover my face with a washcloth and then hold my face over the bowl to let the steam reduce puffiness. I also love a good eye mask!”
What are your tips and tricks for dealing with ALLERGY FACE®? Share in the comments below!
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How Women in History Are Inspiring Women Today
Inspired by Glamour Magazine's #WomensHistoryMonth on Instagram
Inspired by Glamour Mag on Instagram, here’s a list of amazing women who were the first to do things in this world and some of our favorite women who are walking in their footsteps.
Phillis Wheatley was the first published African-American female poet. When Wheatley’s book, Poems on Various Subjects, Religious and Moral, was published in 1773, she became the first African American to publish a book of poetry. Since then, many female poets have left their mark in this world just like Phillis.
Meet Rupi Kaur, Toronto-based poet, illustrator, and photographer thinks she’s better at putting pen to paper than she is at giving an oral interview. Her work is biting and soft. She twists language in a way that makes you want to walk into a forest and stare up at the sky through the trees. Her words allow you the space to see the world a little differently.
Hypatia was one of the first crusaders for science. As a philosopher, astronomer, and mathematician, Hypatia was definitely an OG boss lady. She is the first known female mathematician. We’ve come a long way since Egyptian mathematics and these Latinas in S.T.E.M. could tell you all about it. We’re also pretty sure these 5 black women dominating the tech space could tell ya some more about how women today are revolutionizing the S.T.E.M. industry. Thank you Hypatia!
Althea Garrison was the first known transgender person in state office, a long-time minor figure in Boston politics, served in the Massachusetts House of Representatives in the early 90s. While Althea had to keep many aspects of her personal life a secret to those around her, other women in her footsteps have taken more public approaches to identifying as transgender.
Born Gregory Lazzarato, the middle of three brothers, Gigi Gorgeous began sharing YouTube videos from her bedroom in Toronto in 2008. After losing her mother to cancer that Gigi posted a video to YouTube officially identifying as transgender.
Hetty Green was the woman who dominated wall street in the early 1900s. She was nicknamed the "Witch of Wall Street", and became known as "the richest woman in America" during the Gilded Age.
Meet the modern Hetty- Sallie Krawkrwch, former Wall Street maven. She once ran such elite institutions as Merrill Lynch, Bank of America, and Smith Barney, and is now leveraging her 30 plus years of professional expertise to help women build and invest wealth and “unleash women’s financial power.” Krawcheck is on a mission to close what she calls the “gender investment gap”.
Jeanne Baret was the first woman to travel around the globe, however, she did it as a man. Jeanne Baret was a member of an expedition ship in the 1700s. Baret is recognized as the first woman to have completed a voyage of circumnavigation of the globe.
Jeanne paved the way for women today, like the co-founders of AWAY, to take the lead on changing the way we travel. Jen Rubio and Steph Korey set out to create a piece of luggage for the way "people really move" that didn't come with a first class price tag.
Lydia Taft was the first woman to ever vote in the nation. She did it at a Town Meeting in the New England town of Uxbridge in Massachusetts Colony.
Today we have Cynthia Nixon-- you know her from sex and the city. Nixon just announced that she is officially running for governor of New York City. If she wins, she’ll become New York’s first woman and LGBT governor.
Women’s history month is the perfect opportunity to celebrate those who paved the way for women like us to truly live our best lives.
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Why You Should Have 'Nothing to Hide' at Work
Kiara LeBlanc of Saje Natural Wellness shares how she maintains personal wellness
Too often, we neglect our health while we pursue our dreams and grow our business; but this is a surefire way to do more harm than good. Kiara LeBlanc, VP and Creative Director at Saje Natural Wellness knows this all too well. After joining the family business, she started suffering with a debilitating illness -- but didn’t say anything about it. Only when her business performance was suffering did she admit that she needed to take care of herself.
Now, she lives with a ‘nothing to hide’ attitude, where managing her health is just as important as managing the Saje brand. She describes her ‘aha’ moment that changed her definition of living her best life.
It’s really hard to admit that something is ‘wrong,’ at work. Especially when you want to be a strong, take charge woman. I’ve felt this pressure. How did you know it was time to say something?
Here’s a question for you: would you allow the health of your company to slip by ignoring the symptoms? Would you avoid looking at your balance sheet if you were suffering financially, or avoid customers with complaints? My guess is, you wouldn’t. So then why do we ignore our own health when we’re trying to meet our business goals? Why do we choose to live in a way that places more importance on our business than on ourselves?
“Why do we choose to live in a way that places more importance on our business than on ourselves?"
Those are such excellent questions. We’ve been trained to think that we’re only successful if our careers are on track. But that can be so self-destructive. Was there any fear involved in your decision?
In my career with Saje, I learned the hard way that your business has nothing without your personal health. Eight years ago when I joined the company, I was on a mission to make as much of a contribution as I could, no matter what that looked like. I wanted to show up as what we called an A-player -- someone who shows up at their maximum in terms of work proficiency and culture alignment -- and wasn’t going to stop until I got there. I was so passionate about my work and the people in the company and didn’t want to let anyone down, including myself.
Jump forward three years, and I find myself in the doctor’s office for intense stomach pain. I figured it was just something minor and was completely unprepared to be told that I had something major: ulcerative colitis.
I didn’t know what to do. I told myself ‘I don’t have time to be this sick”, and “maybe it’s not that big of a deal.” Turns out it was game-changing, but I still didn’t want to talk about being sick, and I definitely didn’t want to talk about problems with my digestive system. So, I didn’t. That was my first mistake.
What was your second mistake?
After hiding my pain for almost a year, my mom (also my boss) gave me some feedback on my performance: I wasn’t showing up as an A-player. I was a B-player, and showing up ‘like a stormcloud’. And that’s when it hit me: I had let my health slip to such a degree that my work was suffering. I was not only letting myself down, but I was also letting the team around me down.
I had let my health slip to such a degree that my work was suffering. I was not only letting myself down, but I was also letting the team around me down.
What have you learned through this process?
The truth is that you can’t ignore your health. Your body will find a way to send you a message and get you to change. I had to take some time off and address what was going on with my body. And to do that, I actually had to face reality: I had lost 20 pounds, I was losing ounces of blood every day, and I couldn’t eat anything without extreme pain. I was endlessly embarrassed.
After a long road to recovery, I learned some hard lessons about showing up for myself first, and not hiding the truth of my life and my body. I started prioritizing my needs even higher than the needs of the business. It turns out when you put yourself first, you are really putting the business first. Without a healthy you, your business isn’t healthy: when you are suffering, your business is suffering.
A lot of us have something we’re hiding, some truth that is going to find a way out whether we like it or not. But when you take charge of your life, live true to your values, and show up big, that’s when you’re living your best life.
Would you say you’re working to redefine balance?
For me, it’s not so much about finding balance as it is about living one life. When you make a distinction between different parts of your life, you’re creating a barrier to living your fullest. Where I’m at now, you could wake me up at 3 am to talk about ideas, because my work lights me up. I’m never going to say no to something that lights me up.
It’s odd to me that we tolerate work situations that don’t bring us as much joy as our personal life. Compare it to dating: if you’re on a third date with someone and you’re not feeling it, you don’t book a fourth date. But, if you’re at a job that you don’t love, sometimes you linger, hoping it will change, or tell yourself it’s ‘good enough’. When we choose to stay in situations that don’t light us up, we’re not going to find ourselves on a path to dharmic success.
So how do you now live with ‘nothing to hide?’
I live audaciously. The definition of audacious is “to be extremely bold or daring; fearless; highly inventive and without restriction from prior ideas”. I love this word to describe the energy that happens when you’re living full-out. I often say” “live so audaciously as yourself that you will succeed in the right situation.” And living audaciously is when you have nothing to hide from yourself, your friends or your colleagues.
“Live so audaciously as yourself that you will succeed in the right situation.”
When you don’t feel like you’re succeeding, think about the situation you’ve surrounded yourself with. If you’re not surrounded by people you love, doing what you love, you should probably just pack up and go home. Trying to fit ourselves into someone else’s mold will never end with you seeing as much success as you dream of. Living audaciously also attracts the right people into your circles, and before you know it, your entire network will be full of people who light you up and push you into your greatness.
For me, living with a nothing to hide mindset is the key to achieving an audacious and powerful life. We need to have less shame around our bodies and what’s happening with them. We need to see it as powerful to share our truth and take care of ourselves. Choose to live with nothing to hide: the results will excite you.
What do you do when you feel run-down?
I fill my tank. I live full-out. SO yes, get up at 3 am to write down all the amazing ideas that just came to you. But also yes: take time in your life to recharge. Everyone refills their tanks differently. For some it’s a long run, for others it’s a meditation; for me, it’s an intense conversation with someone I love. No matter what method you choose to recharge, honor it and make time for it. A real, well-rounded balance sheet would list your health as an asset: treat it like one, because the gains are undeniable.
Kiara’s Bio
Kiara LeBlanc is VP of Brand and Creative Director of Saje Natural Wellness - a twenty-five-year-old natural wellness company that has become North America’s leader in plant-derived essential oil products that help you feel your best, naturally. Founded in 1992, Saje began introducing 100% natural, plant-derived alternatives to pharmaceutical medicine and has grown from 14 to 71 education experience-based retail locations across North America within the past four years – and has been included on the PROFIT 500 list of Canada’s Fastest Growing Companies for the past three years.
As a member of the founding family, Kiara champions the product innovation, store environment, and creative departments within Saje and was the recipient of the 2015 Notable Award for ‘Best in Design’. A previous student of Emily Carr University of Art + Design and involved in the business since childhood, Kiara has inspired and assisted in the vision and development of most of the 100% natural products and formulations available on the shelves today.
Kiara’s passion for technology, brand strategy, and the retail experience continues to inspire Saje as they push traditional retail boundaries and continue to expand their offering across North America and digitally on www.saje.com.
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C&C Classifieds: Buzzfeed, Baby2Baby, Crown + Conquer + More!
Holla for a dolla.
Heeeyy, must be the mon-aye!
It's Wednesday ladies and that means we're dishing out a whole new set of job openings. If you're looking for a fresh start or a new opportunity, look no further. Our classifieds listing for today is full of new openings from LA to Texas and they're waiting for you.
Get those resumes and cover letters ready!
Crown + Conquer - Beverly Hills, CA
Baby2Baby - LA, CA
Buzzfeed - LA, CA
RE/DONE - LA, CA
SIMON Property Group - Dallas, TX
WANT MORE? CHECK OUT OUR FULL LIST OF CLASSIFIEDS.
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Why Amani Al-Khatahtbeh Created Muslim Women's Day
Reclaiming her narrative.
We think it’s important to tell Muslim women’s stories to ensure that they are represented in the conversations directly impacting them. In this way, we choose to be allies by elevating the narratives we don’t always get to hear from. We stand with Muslim women against hate, discrimination, and violence.
Today is #MuslimWomensDay, a day to celebrate Muslim women and amplify their voices. We spoke with Amani Al-Khatahtbeh, the founder of the movement as well as the voice behind MuslimGirl.com.
Amani is adamant that we as a whole create a new precedent for Muslim women's representation in mainstream media.
Read more below.
Social media has the ability to highlight different voices, but it likewise has the ability to promote stereotypes. How do you combat the latter with your work?
That’s the nature of social media: it’s a double-edged sword, and we don’t shy away from that. I don’t think it’s just a matter of shutting down the hateful ways that social media is being used, but even more so amplifying counter-speech to elevate those voices that often get drowned out. Social media is the great equalizer in that way. Just as much as it gives a platform to bigots, it also gives an equal platform to marginalized narratives. The beauty of it is that it’s egalitarian as well as democratic by nature. That’s the only way that an initiative like MuslimGirl.com can have a fighting chance to be heard.
How has your experience has Muslim millennial differed from that of your parents' generation?
It’s an entirely different experience, especially since my parents were both born in the Middle East. I was born and raised right here in what people call the world’s greatest superpower. I grew up not only with one foot in two doors but also in the age of 9/11. I had my formative years during one of the most anti-Muslim moments in modern history. The needs of my generation, as well as the ways we choose to express them, are entirely different from that of my parents — people are often surprised that my mother chooses not to wear a headscarf, but that’s only one of the most shallow differences. Unlike my parents, but entirely because of their own unique and tremendous struggles, I also grew up with what would be considered an absolute wealth of privileges and resources by comparison. I also did so in a time and place where minority kids like me have the opportunity to be agents for change and tolerance in our society.
Convos about women’s empowerment are happening everywhere we look. How do you feel about the movement and its reach?
I think it’s really exciting that we’re living in — no, compelling the next wave of feminism. At this junction, I don’t think women of color will allow it to happen without them. I’ve never seen marginalized women become more vocal, more powerful, more adamant about being represented in the conversation in my entire life. For me, I’m bearing witness to an entire #MuslimGirlArmy demanding their place in the movement. It’s always been my dream to expand the Western feminist lexicon to make space for Islamic feminism and I think we’re doing just that.
Do you think it’s inclusive?
I think many women practice only partial feminism — the kind of feminism that only applies to personal or private life and circumstance, but is far removed from the struggles of other women outside of that. If we truly want to embody the concept of feminism, we would not rest until there is just equity for all women, not just the few that get there first. While we’re breaking glass ceilings, we can’t leave women behind to get cut by the shards.
While we’re breaking glass ceilings, we can’t leave women behind to get cut by the shards.
You’ve said, “history has taught us that we can’t compromise on liberation.” What are you unwilling to compromise on?
I’m unwilling to compromise on the reality that absolutely no woman is voiceless. Every woman has a voice, but there are those that are more systematically silenced than others. Not only is it our duty to empower those voices to be heard, but also to know when it’s time to shut up and listen.
If you could change one law, what would it be?
Can we please impeach the president via a Twitter poll?
As a Muslim woman how has the #MeToo movement inspired or motivated you to share your voice in the conversation?
Muslim women are placed in this precarious position where, if we want to speak up against injustices within our own community, we not only have to worry about internal backlash but even more so that Islamophobes will hijack our narrative and use our grievances against us to justify their bigotry. More than anything, I think the #MeToo movement has affirmed to me that we need safe spaces to own our experiences and talk about them.
"
Can we please impeach the president via a Twitter poll?
What do you hope young Muslim women in America learn from today’s leaders about sharing their voice and being heard?
To be totally honest, I think today’s leaders can learn a lot from young Muslim women in America about what it means to not only share your voice but also to do so against all forms of adversity, even when all the cards are stacked against you, even when it means quite literally putting your life on the line.
What does #MuslimWomensDay mean to you?
To me, #MuslimWomensDay is the culmination of a growing force of not only Muslim women who refuse to back down, but also our allies the world over that stand with us, believe in us and recognize a moment that calls for us to rise up in collective solidarity. I couldn’t be prouder or more moved by its reach.
How can non-muslims support Muslim women in America?
Pass the mic! Center our voices and stories. It can be as simple as hitting share or retweet on Muslim women-focused content or support Muslim-led media initiatives and campaigns. If it’s about us, let us be the ones to lead.
You can take part by simply retweeting and sharing Muslim women’s stories on your social media on this day, and celebrating the Muslim women in your life to let them know you care.
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From Boring to Beneficial: How to Handle a Slow Day at Work
When everyday feels like Monday.
Written by: De'Osha Randolph
We’ve all been there.
Some days in the office that are so hectic and fast-paced, it feels like you blink and it’s time to leave. There are others that go by so slowly you feel as if you’ll barely make it out alive. All of your deadlines are met, your inbox is organized and you’ve even gotten ahead on a few projects but there are still six hours left in on the clock. It’s going to be a long day.
The truth is, no matter how fun and engaging your job may be, no one is exempt from the occasional boring work day.
Instead of falling into the black hole of endless Instagram scrolling, catching up on Netflix shows, online shopping or checking the clock every five minutes -- a slow day in the office is the prime time to get ahead on some major career goals.
A boring work day doesn't mean you can't get anything productive done, so I’ve laid out a few tips and tricks to help you successfully cross the finish line of a slow day.
Work on your side hustle
We all have one! And since your workload is light, what better time than while you’re already up and active. A boring work day is the ideal time to finish your business plan, brainstorm new ideas or create content for your your passion project. Use the down time to research industry-specific news and trends, and hone in your your goals! You’ll thank yourself for using your time wisely.
Listen to Podcasts or an Audiobook
Podcasts are my new favorite thing, and there are so many to choose from that cater to your interests. Whether you like news and politics, murder mysteries, or even if you just want to learn something new; there’s a podcast to meet your desires.
The WorkParty podcast will arrive in August 2018! Hosted by Create & Cultivate CEO and author of WorkParty™, Jaclyn Johnson, this weekly podcast will break down the business of being a modern working woman. Be sure to tune in!
Audiobooks are growing in popularity and are another fantastic way to stay mentally engaged during a slow day. Audiobooks are awesome because they allow you to multitask while listening to a story, and is a lot faster than reading a regular book. A great narrator will enthrall you into the story and bring the characters to life. Listening to good audiobook will definitely help a boring day fly by.
Budget
Admittedly, this is probably not the first thing you want to do when it comes to making a boring day more entertaining, but it’s a good idea if you want to take control of your cash! Creating a monthly or weekly budget will help you understand your cash flow and see what’s coming in and leaving your accounts, and will help you save more and spend less. A great way to feel like you're really adulting.
Update your resume and LinkedIn profile
Updating your resume isn't just for when you're looking for a new job. In fact, according to CareerCast, keeping your resume current is part of a smart long-term career management strategy. It’s recommended that working professionals update their resumes several times throughout the year.
Did you just complete a major project? Earn a certificate? Learn a new skill? Add it to your resume and LinkedIn Profile.
You may not be looking for a new job, but someone could be looking for you. LinkedIn is one of the most popular networking platforms, and whether you're in the market for a new job or not, it’s always advantageous to keep your career profiles updated. It’s a great way to show potential employers and business partners what you're made of.
Network
Remember the person you said you wanted to schedule a coffee meeting with, but never got around to doing it? Do it now! Networking is essential and there is never a bad time to reach out. Use a slow work day to look through your contacts and schedule meetings or phone calls to expand your network. You never know what new doors can open after a friendly interaction.
It’s hard to predict the ebbs and flows of work life. But when things in the office slow down, that doesn't mean you don't have to. Let’s keep pushing, we’ve got this!
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Links From Our Group Chat: The Moments that Made a Movement & more
So inspired by the youth today.
What are you digging into tonight? Check out what we passed back and forth this week!
We always knew we should have been a Miranda. Cynthia Nixon running for Governor of NY is giving us life.
Speaking of giving us life. The teens who organized March for Our Lives are trying to save the world. NBD. Check out the moments that made a movement.
We are all about these female tennis champs. We talking teams.
A week in New York in a 68k salary.
Don't live in the dark. Here's how to find all the apps tracking you on Facebook-- and how to stop them.
What are you reading? Share in the comments below!
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Tips and Tricks to Avoid ALLERGY FACE®
Because spring is just beginning.
This post is sponsored by ZYRTEC®
Watery eyes, red nose and puffiness… the dreaded beauty challenges that often come with seasonal allergies. Or, as ZYRTEC® coined it: ALLERGY FACE®!
It’s not a good look.
But what happens when you’re prone to the dreaded ALLERGY FACE® and you have to show up at *gasp* an outdoor event?
It’s an allergy-prone woman’s nightmare. Especially for those of us at Create & Cultivate – Half of our events are outdoors. And if you’re anything like our founder, and CEO, whose allergies can run amuck during the Spring, you know how stressful it can be to keep allergies at bay. Not anymore!
Here are some tips and tricks for making sure you can face the world (and outdoor events) this spring.
Spring into action
Did you know there are only 92 days of the spring season? Which means, when you need relief, you need it fast. If you know you’re heading to an outdoor event where your allergies are likely to act up (i.e. cue the puffiness and watery eyes) you should absolutely prepare in advance.
“The last thing I need when I’m on stage is to be sneezing or have puffiness. I make sure to take ZYRTEC® the week leading up to any event. It’s a product that starts working hard at hour one and works twice as hard when you take it again the next day, which is an absolute must to prep for any last minute snafooz or sneezes,” shares C&C founder Jaclyn Johnson. “In addition, following some of my favorite beauty tips for combatting ALLERGY FACE® helps me look amazing so I can put my best face forward at any outdoor events this spring!”
ALLERGY FACE® See Ya Later
Go ahead and stop and smell the roses because celebrity makeup artist Jamie Greenberg offered a few beauty tricks and tips for dealing with allergy-related beauty challenges. (Uh-huh that puffiness and red nose we mentioned. You’re not Rudolph after all. Cute as he may be.)
To combat a red nose, Jamie says, “Use a green-tinted concealer to help cancel out redness. Apply a full-coverage foundation all over the face followed by a translucent powder to help set the foundation and keep it lasting.”
If watery eyes are your issue, the makeup artist, who works with celebs like Jordana Brewster, advises that, “A bold, glossy lip is a great way to distract from watery eyes, especially when you don’t feel like wearing a lot of makeup.”
Also, a cooling moisturizer can help rid your face of puffiness. When you’re back at home, don’t use something that can make it worse. “Make sure makeup removing wipes are marked gentle and for sensitive skin or you’ll run the risk of worsening redness from ALLERGY FACE®,” shares Jamie.
However you swing it, spring is coming. So it’s best to prepare!
Do you have allergies? Sound off in the comments below on what beauty tips you follow to combat ALLERGY FACE®
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3 Tennis Champions Talk On and Off Court Competition
Oh, we talking teams.
Getty Images, Matthew Stockman
They’re not waiters but boy, can they serve.
And thanks to the WTA, The Women’s Tennis Association, they’re getting paid for it. Right now, these women are doing it at the Miami Open. Just last month they were at the BNP Open in Palm Springs.
The WTA was founded by Billie Jean King, and her group of eight other renegades were revolutionary by 1970s standards. A full two years ahead of the passage of Title IX in the United States, they envisioned a better future for women's tennis.
In September 1970, the birth of women's professional tennis was launched when nine players signed $1 contracts with World Tennis publisher Gladys Heldman to compete in a new women's tour, the Virginia Slims Series. This story was recently saluted in Battle of the Sexes, the Emma Stone movie that followed the rise of the WTA and life of Billie Jean King. The Original 9, as they were called, included Billie Jean King, Rosie Casals, Nancy Richey, Kerry Melville, Peaches Bartkowicz, Kristy Pigeon, Judy Dalton, Valerie Ziegenfuss and Julie Heldman.
Now, the WTA is the global leader in women’s professional sport with more than 2,500 players representing nearly 100 nations competing for a record $146 million in prize money. It’s been a groundbreaking organization from the beginning.
Australian tennis champ Samantha Stosur is one of the players on tour with WTA. After receiving a racquet for Christmas at age 8, she became a former world No. 1 in doubles, a ranking which she held for 61 weeks. Stosur is also a former world No. 4 in singles.
"Look outside of your bubble and see where things are right now. Learn about the past. See where we were."
“Since I was 9 I’ve been competing against other girls, and now women,” Stosur says of the idea that women don’t compete, they empower. “We’re trying to grow everything as a whole, but at the end of the day we have to compete against each other in this sport that’s just the way it is.” Stosur says that it is still entirely possible to compete and root for the progression of all women. “Oh, absolutely. Definitely,” she says. “The WTA is all about that. All the girls on tour feel that. We want to be the best in the world, as a collective, as a whole.” And at the end of the match? “You shake hands and the better person wins on the day. As long as you give your best, what else can you ask for?” she asks. And people are tuning in to watch their best. In 2017, the WTA was watched around the world by a total TV audience of 500 million.
But it's not simply for show.
Stosur is also on the Player’s Council for the WTA. The Australian, who has been a member of the council since 2013, is one of four players elected as part of the “top 20” category of players. She mentions Venus Williams, another "top 20" player. “Venus was big on equal prize money and equality.” It's what they're always working toward. Stosur says it’s always a matter of “striving for bigger and better things for the tour as a whole.” The 2018 WTA competitive season includes 54 events and four Grand Slams in 30 countries. Stosur says, “Whether it’s about empowering women in our sport, or being the biggest sport in the world for women, or making tournaments better,” no stone is unturned. “Even the smaller details like how many nights you get at a hotel during a tournament,” are discussed.
Her advice to the younger players is smart, simple. “Look outside of your bubble and see where things are right now. Learn about the past. See where we were. See where you are now. Think about where we want to get to. Everyone is here together. I think it’s really easy when you’re young to think you’re out here on your own.”
One of those younger players is Swedish player Belinda Bencic. In 2012, Bencic made her debut for the Switzerland Fed Cup team. The following year, she won the French Open and Wimbledon girls' singles titles. And then, at the Premier 5 event in Toronto in 2015, Bencic won the biggest title of her career, besting the World No. 1 at the time, Serena Williams, who had won the last four Grand Slams in a row. Bencic was surely on her way to greatness. Then the unthinkable happened-- the teen was sidelined with a back injury that kept her off the court for two months in 2016. She then suffered a wrist injury that required surgery and kept her out for five months in 2017.
But Bencic is back. “It’s been difficult,” she says. “When I was younger, I was winning. Happy to be here. Everything went up, everyone started paying attention, but I was only 18. People expected me to act like I was 25.”
Getty Images, Clive Brunskill
“I felt the pressure. I felt the expectations, but I was doing it to myself as well. It was not easy.” Today she says she’s grateful for her injuries. It allowed her to take a step off the court, literally and figuratively, and get her mind right. “Now, my perspective has changed. I’m enjoying being back. I’m playing because I love it, not because I’m playing for someone else. I’m happy to be healthy on the court.”
“I felt the pressure. I felt the expectations, but I was doing it to myself."
As for those someone else’s, Bencic is not here for the body shaming or the haters. She says for instance, “My body was changing from a girl’s to a woman’s. You hear comments about yourself. People telling you how you should look. What your weight should be.” Her downtime allowed her to build up the confidence to block out the haters,l. “I realized when you’re up, everyone is cheering you on. But when you’re down, they love to say, ‘Oh, your career is over.’”
Bencic says she’s happy to make a “comeback” but she’s not doing it for anyone but herself. “I don’t care so much what others think of me anymore. When you’re young you care, and you can get caught up.” In all the ups and downs of the sport-- including the competitive side. These are World Champs we're talking about.
But Bencic is all about that mentorship life. “Some players are not friends, it’s true. But some players really try to help each other and be supportive of each other. I appreciate the players who were trying to help me. I want to do the same for younger players when I’m older. When you come on tour at 16 you don’t know anyone. For someone to be nice to you and want to practice with you, it makes you feel good. I hope to be the same person.”
“We are pretty good at knowing the difference between on and off the court,” she says. “I can face my best friend on the court and I’m going to try and beat her. You can’t be mad. On the court, I’m trying to beat her as a tennis player. Not as my friend.”
“I can face my best friend on the court and I’m going to try and beat her. You can’t be mad. On the court, I’m trying to beat her as a tennis player. Not as my friend.”
Maria Sharapova shares this “on court” and “off court” mentality as well, explaining,“I firmly believe that there are never too many opportunities for women to be supporting other women - both on- and off- the court. Just recently I announced a women's entrepreneur program that I've partnered on with NAWBO, the National Association of Women Business Owners. At the core, it’s about helping female business owners who are starting from the very beginning of their journey get to the very top, through mentorship, education and professional guidance. And it’s a chance for me to share my passion for helping other women business owners thrive.”
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7 Reasons to Start a Podcast for Professional Gain
Pod save us all.
Written by: Ahyiana Angel
This year, the share of Americans who report being familiar with the term “podcasting” is now 60 percent (or 168 million) and the share of American women listening has increased year-over-year: coming in at 24 percent this year, which is up from 21 percent the year before (2017).
Go women, go!
U.S. podcast listeners earn on average $10,000 more than the average American and podcast consumers tend to be more tech savvy as well as more likely to use social media than the average American, but if you’re still on the fence about creating a podcast, I'll give you a few more practical reasons to podcast.
Establish a Brand or Industry Presence
There are plenty of digital marketing options available now when looking to make your mark online. However, entering a space where the cost of entry is low and the competition for attention is not at its peak can serve you well when you’re just getting started. Podcasting allows you to begin establishing your brand without even launching a website because initially you can drive all of your traffic to the page created for you by your podcast host.
Further An Existing Business or Brand
A podcast can help provide direction and offer a way to streamline content for an existing business or brand. If you already have a brand established, a podcast is a strategic way to make an extension for your brand, blog, product or website. When I started podcasting the bulk of my audience engaged with my brand via Instagram. When I launched the Switch, Pivot or Quit podcast it offered a way for me to provide more content and create ways for the audience to stay engaged off of social media. You can crate audio content via your podcast that compliments the messaging you are publishing through other mediums. Think about the way that your current audience consumes your content. Can you capture their attention in a more effortless way with a podcast by meeting them where they already are, perhaps on their phone? A podcast is another way for you to speak to your audience and potentially provide more depth and a stronger connection.
Connections are key to professional expansion and your podcast can be the through-line.
Become An Expert
If you are looking for ways to expand your presence within your industry, it is quite reasonable for someone to develop into an expert in their space by being the host of a podcast. By consistently talking about a specific topic, reporting on it and interviewing people regarding said topic, you can become engrained in the conversation by default. Your name will become more searchable with relation to the subject matter as well. You may then find yourself being invited to be a guest on other podcasts, participating in other media interviews as well as speaking engagements. Maybe you'll even get a book deal from it like the ladies of Being Boss podcast.
Develop a Community
Since podcasting is known to be a medium of media that creates an intimate environment for you and your listener, you can create a strong connection between you and your audience. You have the opportunity to speak directly to your audience using a voice that is just as authentic as when you engage with your friends. For this reason, among others, your listener begins to really feel like they know you as a person. They like you as a host, which then turns into a feeling like you're a friend in their head. This creates an affinity and when enough listeners feel this way you naturally begin to see a community of like-minded people forming. To take it a step further you can establish routine ways to engage online via social media as well as offline via live podcast meet-ups. By exploring relatable personal journals the You Had Me at Black podcast has done a fantastic job of creating a loyal community of listeners which has resulted in sold out live shows and even a podcast tour to meet the listening communities demands.
Become An Early Adapter
Although podcasting has been around for years, it is still a rapidly growing space. In the current climate of advanced technology at your fingertips, creating a podcast just feels more accessible to the masses at this point. There is a very low barrier to entry. Most of us can create a successful podcast if we just put our mind to it and add a little effort and work.
I like to think that podcasting will operate similar to the growth and popularity of YouTube. There was a time when the world looked at people creating video to upload to YouTube as a silly hobby, but now some of the early creators have audiences in the millions and they are generating just as much in revenue. The early adapters and early creators will see a large amount of success as more and more people start to become podcast listeners. Currently, only a fraction of the possible listening population is tuned in so there is tremendous room for growth.
Let Your Ideas and Voice Be Heard
Many people just want to be heard, they have something to say and they are just waiting for an audience to listen, that is why we create. Developing a podcast where you can speak about topics of interest to you can be a great way to flex your knowledge, understanding and voice with regard to a specific industry or social topic. Your podcast will allow you the opportunity to become a part of the conversation. You can establish your content as a go-to source for those interested in your industry or topic.
Your podcast is now a form of media, media that can serve as a platform for guests to gain publicity.
Build Professional Relationships
Creating a podcast with a show format that incorporates guests will allow you the opportunity to reach out to peers and industry professionals that you admire in an effort to invite them to be a guest on your podcast. In thinking strategically, you can reach out to people that you would like to build a relationship with. Your podcast is now a form of media, media that can serve as a platform for guests to gain publicity. Most people love publicity for their work or cause. Now you are in a position to offer something of value, which can result in the making of a valuable connection with industry colleagues. Connections are key to professional expansion and your podcast can be the through-line.
Just like starting anything new, podcasting can seem intimidating at first. In an effort to make your entry into podcasting as smooth as possible, you can check out an in-depth course via Mediabistro called “Tools, Tips and Tactics for Creating a Killer Podcast” and I created the “Beginner's Guide to Creating, Launching + Marketing a Podcast” in which you can learn everything you need to know to enter the world of podcasting in 60 minutes or less!
Ahyiana Angel is traditionally published author and host of the Switch, Pivot or Quit podcast, who is affectionately known as the Chief Encourager. She is a seasoned executor who eventually blocked out the world’s ideas of success, quit her highly coveted position at the NBA, moved to London and traveled the world for a stint, then followed her passion in writing to find her purpose in encouragement. Mastering the art of note-worthy ideation, Ahyiana taps into her more than 12 years of professional business marketing experience to lend her thoughts on professional development, digital marketing, contemporary brand styling and more. However, Ahyiana enters her zone of genius when speaking to audiences about her 4 Ps: publicity, publishing, personal development and podcasting.
SPQ PODCAST | SPQ WEBSITE | INSTAGRAM | TWITTER
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Seven Questions to Ask Yourself When You Need Courage to Say Yes to Life
What if we fail vs. what if we fly?
Written By: Enuma Okoro
We’ve all been there. Faced with an exciting decision that could alter our daily and professional lives in a big way but daunted by what saying YES could mean. We wanted it sure but not right NOW! Are we really up for the task? Is it biting off more than we can chew? What if we fail? But then again, as the saying goes, “What if we fly?”
Courage isn’t just required in dangerous situations. Saying yes to big potentially amazing life experiences also require courage. And it’s perfectly normal to be afraid in the face of even big decisions that could help you move towards your goals. Change can be scary, even beautiful change. But once we acknowledge that it’s alright to be scared we have to keep moving from there and make the best decisions towards living our best lives. We have to find the courage to say yes in the face of our fears.
WHAT IF WE FAIL? WHAT IF WE FLY?
When an opportunity comes along that could take us to the next level in our career or in our personal lives it will usually require facing down those fears and having to release something in our lives to make room for what’s being offered. When I find myself with a major life opportunity in front of me it can be tempting to spin into over analyzing and worry about whether or not to step out of my comfort zone and into this new space full of so much potential but also so much of the unknown. So I’m learning to ask myself some key questions to help me make the best decision and to move forward towards what I imagine could be my best life. I start by getting to the heart of anything that could keep me from saying yes to my life.
What am I afraid of?
When I really ask myself this question and have to answer aloud I usually find that my fears, if I can even articulate them, are sort of irrational. They don’t make sense when spoken aloud. And as a result, they are forced to diminish in size. If I am able to articulate fears that make sense then I try turning the fear around to see what’s on the other side. I often think that our fears offer us clues to what we really want.
I often think that our fears offer us clues to what we really want.
How is saying “yes” to this invitation in line with the kind of life I want to live?
It’s basically another way of asking if this option on front of you is in sync with your sense of purpose and the intention for your life. Asking this question forces me to reassert my values, the non-negotiables, what I believe my overall purpose is (which can play out in different ways over the course of my life,) and the life I want. It’s always powerful to speak aloud the particular things I desire and need for the particular season of my life. If, for instance, I know I’m ready to channel my love for storytelling through travel writing then I also know I need and desire the freedom to travel and curate travel stories. I’d have to keep that in mind when trying to make a big life shifting decision.
Three years from now what would I regret if I turned this invitation down?
I use 3 years because I’ve found in my own life experiences that it takes about that long for a major life decision to show its seasoned fruits. Taking a new job, moving to a new city or country or starting a business or venture.
Is there anyone in relation to this decision that I’m trying to please or that I’m afraid of disappointing?
This can be a tough question to ask because often the answer is yes. Very few of us, especially women, are raised to do things solely for our own benefit or desire. We’ve been falsely taught that is selfish and bad. We subconsciously carry other people along with us and make decisions based on their potential responses to us. Whether it’s a parent or partner or even strangers we think we have to compete with or impress. We owe it to ourselves (and to all those waiting for the amazing things we’ll do when we live from our grounded honest selves) to make the best decisions for ourselves regardless of what anyone else thinks.
We owe it to ourselves to make the best decisions for ourselves regardless of what anyone else thinks.
What added advantages or opportunities could come from saying yes?
Sometimes we forget that life is not static. Every decision we make sets in motion a slew of other things in our lives. One of my favorite quotes about decision-making is from the book, The Alchemist by Paulo Coelho. “Making a decision was only the beginning of things. When someone makes a decision, he is really diving into a strong current that will carry him to places he had never dreamed of when he first made the decision." One yes can lead to a million other beautiful yeses.
What could I learn from this new opportunity?
If we’re not learning in life we’re not growing. I think every big invitation in life that I say yes to should not just be an opportunity for me to shine and flourish but also for me to learn and grow.
And finally I ask myself, “Will I be happy?”
Could I wake up every morning and be content and happy about saying yes and going forward with this choice and this change? Life is too short and full of too many other possibilities for anything else.
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We're Popping Up! Join Us in Miami with Clinique
Makeover what.
Wanna put your best face forward? We want to help. It's why we're teaming up with Clinique to bring you a mini popup in Miami on April 5th, 2018.
We'll be chatting strong foundations, the newest beauty buzz, and what makes you feel the most beautiful.
Panel: Best Face Forward
Speakers
The Breakdown
6:00 PM | Doors open! Enjoy Clinique beauty treatments, networking + a professional headshot station to upgrade your biz profile.
6:30 PM | Panel: Best Face Forward
7:30 PM | Happy Hour drinks + networking with your fellow Create & Cultivators!
Where
Aventura Mall | 19501 Biscayne Blvd, Aventura, FL
RSVP for this event has been closed. Thank you!