Photo: Courtesy of Ali Kriegsman and Alana Branston
2020 was filled with unexpected challenges that most small business owners were unprepared for, requiring them to pivot and adapt to new, ever-changing realities.
Now, after a year of quick pivots, it's time for us to identify and capitalize on new opportunities in 2021 with purpose, which is where the latest episode of the WorkParty podcast with guests Alana Branston and Ali Kriegsman, the co-founders of the online wholesale platform Bulletin, comes in.
It’s safe to say these two entrepreneurs know a thing or two about changing course. Since launching in 2015, they’re pivoted their business several times, from a shoppable newsletter to weekly pop-ups to brick-and-mortar shops and now, to an online wholesale marketplace that has thrived during COVID.
On this week’s episode of WorkParty, Jaclyn Johnson talks with the forward-thinking co-founders about how they’ve pivoted, identified, and capitalized on new opportunities, secured venture capital funding to scale, and so much more. Grab your headphones and scroll on to tune into the full episode.
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On partnering with the right co-founder…
“Silent accountability is really important, where it doesn't always feel like one person is managing the other.” —Ali Kriegsman
On growing the team from 5 to 30 people…
“When we were a smaller team, we optimized for hiring really hungry junior people, and now, we're in a place where we're optimizing for people who are smarter than us that already know how to get the job done.” —Ali Kriegsman
On fundraising to scale the business…
“It's never too early to start talking to investors.” —Alana Branston
“There's no harm in starting to have those conversations and getting feedback from investors on where they think you are and what they think of your traction.” —Alana Branston
On the future of retail in a post-COVID world…
“Local retail is is on the rise, and it's here to stay.”—Ali Kriegsman
On the low barrier to entry in the retail space…
“It's really exciting to see the different types of businesses that get started because it couldn't be easier to do these days.” —Alana Branston
Photo: Courtesy of Ali Kriegsman and Alana Branston
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